We have delivered Cormorant Garamond (headlines) and Gotham Thin (main texts) fonts with many features that make them convenient for sales. For example, we have increased the indentation between the characters of Gotham Thin, which as a result makes the text more legible when reading it from devices of small size. At the same time, we used Cormorant Garamond relying on the concept of "useful difficulty." It differs from others in that it is quite difficult to disassemble it. At this moment, the best memorization of information takes place.